–– WildPixel Photography
Portfolio Website
The aim of this project was to design a portfolio website from scratch which attracts customers through minimalistic & creative design approach.
The Challenge
To design a minimalistic portfolio website which reflects vision of the client & attracts customers in a unique & creative way.
How we can create a website design which reflects the creativity of the client as a photographer and also showcase the work to other people who are interested in photography?
The Objective
The design of this website should: ● Showcase the work of client in a clear and minimalistic way. ● Attract the users who are interested in photography. ● Give a feeling of luxury and excitement.
My contribution
Brand Identity
UI/UX Design
Research
After thorough competitor research and the client's requirements, we defined the target persona to set the context around the whole design which helped in defining the goals, priorities, motivations & challenges.
Information Architecture
An overview of how the website would be structured, highlighting different pages and overall flow of the design. ● Home ● Portfolio ● Services ● Blog Main ● Blog Single ● Contact
UI/UX Design
I set up the structure, layout and information necessary to be displayed per page. Then, I was able to test these with people to see if the info & flows were clear and concise enough.
Moodboarding
Next, I put together a moodboard to inform out visual decisions. Inspiration was selected based on the look & feel of a classy, feminine and modern style.
Designing The Brand Identity
Before moving to the High-Fidelity designs, I worked on the brand identity, creating a graphic style to be followed across the brand’s applications.
Building on the foundations
Based on the visual direction from the brand identity and the layout and structuring from the wireframes, the final step was to implement the designs.
User Feedback
Design looks sleek and classy.
We asked the client and other users to test the website design using an interactive prototype. They loved the feel and flow of the overall design and also the way the website is organized.
Trendy and Creative
Users loved the colors and style of design.
hello@muteeb.com
